THE RUGGEDS: BETWEEN US

In 2017 and 2018, the Eindhoven-based breakdance crew The Ruggeds toured the Netherlands with their second theater show “Between Us”. With a good dose of humor and acrobatics, these world-class break dancers show you their world. We helped them out with the promotion of the ±40 theater shows in The Netherlands.

You have family and you have friends. But your friends can also feel like family. That's the case with The Ruggeds. The Ruggeds dancers have known each other since their teens. They grew up together and they became their own version of a family. Experiences brought them together. Every family is unique. And so are The Ruggeds. 

In Between Us you are welcome in their home to find what drives them. What makes them a family? How deep do their connections go?

Between Us is their second theater performance for the main hall. In 2017, the successful performance Adrenaline toured Dutch theaters. The Ruggeds also played short pieces from this spectacular show with great success in London, New York, Denver, Toronto and San Francisco. Their unique dynamism has seen them collaborate with the likes of Rita Ora, Justin Bieber, Afrojack and Martin Garrix, and won them world-wide recognition at numerous international battles and championships.



Credits
Artistic direction Niek Traa / choreography Roy Overdijk / dance Jessy 'Jazzy Gypz' Kemper, Leelou Demierre, Niek Traa, Rico 'Zoopreme' Coker, Roy Overdijk, Sjoerd 'Stepper' Poldermans, Tawfiq Amrani, Virgil 'Skychief' Dey / music Boi Beige , Timmy & Y'skid.


Client
The Ruggeds
Parktheater Eindhoven 


Scope
Promotion
Marketing
Communication
PR


Location

40 theaters in the Netherlands

Year
2017 & 2018

Press
”Op De Parade dansen The Ruggeds als elektrische vonken.” - NRC

“Hun breakdancetheater Between Us is iets omop de banken voor te gaan staan.” - Volkskrant





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